Arcadia/Paradise Valley Broker Sells More Than $1 Billion in Residential Real Estate

Long-time Valley real estate agent, Robert Joffe, has personally sold more than $1 billion in residential real estate sales in the Phoenix area since 2002.  Joffe achieved this milestone despite the Great Recession and related difficulties in the real estate industry, selling an average of more than $71.4 million a year.


“My approach to real estate is to provide the best service possible, stay ahead of industry trends and leverage every opportunity,” Joffe said. “Consistently applying a vision to real estate creates success over the long term.  I am humbled that so many families have trusted me with their homes.”


Arcadia, the Biltmore area and Paradise Valley have been the most lucrative areas of the Valley for Joffe. In total, Joffe has worked in real estate for 32 years including 16 years of operations experience in shopping mall-based selling and marketing. After selling his mall-based real estate company in 1999, Joffe created ARJ Investments, a full-serve real estate firm with the added component of introducing independent investor to the real estate market.


Joffe is a co-founder of Launch Real Estate based in Scottsdale, a new brokerage which became active in January 2016. Launch is owned and operated by top-producing real estate agents in metro Phoenix hand selected by agency leadership based on their experience, integrity, real estate business acumen, and creativity.


“Robert’s ability to sell $1 billion in real estate speaks volumes about his customer service and ability to generate referrals. He is a leading example for the industry and we are proud he is a co-founder of Launch,” said John Vatistas, founder & CEO of Launch.


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